The Agitator posts the latest from ComScore in the article, March to Online Video Continues.
In March 2008:
73.7 percent of the total U.S. Internet audience viewed online video.
The average online video viewer watched 235 minutes of video.
The average video duration was 2.8 minutes.
The average online video viewer watched 84 movies &emdash; or 2.7 movies per day.
And in the Agitator's own DonorTrends survey, "40% of post-Boomers, 32% of Boomers, and even 25% of pre-Boomers report having watched an online video from a charity or cause."